by Mike | Apr 12, 2016 | advertising, content copywriting, Content-Marketing, copywriter, copywriters, copywriting, copywriting-techniques, SEO, SEO copywriter, SEO copywriting, SEO techniques
SEO Copywriting is corporate gold dust whose off-page incarnation relies for its efficacy on various shades of link building – planned or opportunistic. Either way, it’s been given greater impetus and recognition by the rise of Content Marketing. SEO Copywriting of... Read more...
by Mike | Sep 25, 2015 | content copywriting, Content-Marketing
What’s all this talk about ‘Content Marketing’? Does it drive you crazy? And isn’t it what you’ve been doing for the past ten years anyway? You’d certainly be right to think that a lot of ‘hokum’ surrounds ‘content’ – but that doesn’t mean we should all ignore... Read more...
