Need an Experienced Financial Copywriter?
Talk to Buzzwords today for
effective financial copywriting
that unlocks hearts and minds
with powerful, pin-point prose.
Financial copywriting plays a crucial role in the marketing of financial services. In a highly competitive and ever-changing financial landscape, you can rely on the copywriting services of Buzzwords to make sense of it all!
As you would expect in a copywriting career spanning three decades, Mike Beeson has worked with a wide range of businesses in the financial services sector. The list is long and extends beyond household names to many other highly-respected companies.
Projects of varying levels of complexity have been undertaken for banks, building societies, insurance companies and brokers, accountants, financial advisers, consultants and many more. Expertise covers all aspects of online copywriting, as well as the full spectrum of offline skill-sets.
Financial Copywriting Solutions for 2024
Financial services are a key part of the UK economy. The performance of investments, savings, pensions, mortgages, insurance and so much more are central to the creation of corporate and personal wealth and well-being.
As a provider of financial products and services, it’s clearly essential that your marketing communications are as effective as possible. Working with a highly experienced and versatile copywriter like Mike Beeson will help to achieve your goals quickly and profitably.
Through the creation of energized, persuasive copy, you can reach out to your target audience with a wide range of financial copywriting tools ranging from websites and SEO to social media, newsletters and content marketing.
Choosing a Financial Copywriter?
Should you go for an out-and-out specialist with little or no experience outside the financial markets? Or should you choose a copywriter whose perspective on financial copy is influenced by the wider world, other markets and a wide range of copywriting skills?
The good news is: Mike Beeson has wide experience of copywriting in the financial and commercial world. As you will see from browsing this website, there are few copywriting skills that Mike doesn’t have. Credibility and experience is a highly potent mix – and it could be working for you!
Financial sector experience
In a copywriting career spanning three decades, Mike Beeson has worked for some big names in the financial services sector. The list is long but here are a few examples to give you an idea… Experience ranges from advertising and direct mail for various banks – including Girobank and the Co-Operative Bank – to projects undertaken for building societies such as the West Bromwich Building Society and the Cheshire Building Society.
Buzzwords has worked on corporate advertising and other copywriting projects for Royal Insurance as well as various promotional copywriting publications for insurance companies such as Swinton Insurance and other insurance brokers. It’s a short leap to work done for financial advisers, accountancy firms and management consultants such as Stoy Hayward.
In a more journalistic vein, Mike has worked extensively for the Manchester Evening News over a five-year period. This involved writing business news profiles for Cheshire, Manchester and Lancashire companies working in the financial and commercial sectors. More recently, he’s written financial articles for The Huffington Post. If you fancy a read, go to: www.huffingtonpost.co.uk/mike-beeson
To go direct to the articles, visit:
Financial Marketing and the Moral Compass
The Slings and Arrows of Outrageous Lending
Reach For the Sky All You Payday Loan Arrangers
Banking – and Life – Without An Electrified Ring Fence
The UK Is Still A Bloated Credit Junkie
A Brief History Of The Co-Op – Good With Food, Not So Good With Money
All of this demonstrates Mike Beeson’s versatility as a financial copywriter. If you’d like a no-obligation chat about any of your future copywriting projects – including prices and timescales – contact Mike Beeson today:
Tel 01457 764050 or click here to send an email.