Introducing Mike Beeson
Professional Copywriter
The UK’s most experienced copywriter has helped thousands of businesses succeed with an amazing range of copywriting and PR services.
A REPUTATION FOR EXCELLENCE –
IN COPYWRITING, SEO AND PR SERVICES
Buzzwords offers a wide range of copywriting, SEO and public relations services to every type of business throughout the English-speaking world! Our reputation is based on providing quality services within a strategic marketing framework. On that basis, cost-effectiveness is something that all Buzzwords’ clients can take for granted.
We are not ‘wordsmiths’. Rather, we provide strategic business insights where the aim is always to improve your bottom line. There are copywriters who simply do what you tell them – then there are professionals like Buzzwords who are keen to join in your business conversation and add the value your business deserves.
Please take a closer look at the wide range of services provided by Buzzwords, then contact Mike Beeson today for a full run-down of the available business options.
Mike Beeson
Latest from the blog
Social Media and the ‘Know-It-All’ Culture
We see social media at its worst in moral and political debate where there are plenty of half-baked ideas and opinions on display. Yet who am I – or anyone else for that matter – to say what’s right or wrong?
Humour Is Everywhere – If You Know Where to Look
How’s your sense of humour? Try this for size… Do you find The Trump funny or laughable? Amusing or risible? And are you puzzled sometimes when people find things funny and you’re left scratching your head?
Spotting ‘Scalability’ – And How to Avoid The Elephant Trap of A Lifestyle Business
Scalability is all about having a business that delivers future rewards exponentially as a result of the time and money invested.
Brochure Copywriters – Are They A Lost Tribe?
You won’t find many copywriters up the Orinoco. Then again, the locals’ need for printed brochures probably isn’t what it was.
Property Copywriter Eyes Global House Prices
When it comes to house prices, why hasn’t ‘the affordability factor’ kicked in? One day, the markets will surely wake up to the fact that ordinary residents of the world’s great cities can no longer afford to live and work in these places.
Skyscrapers or Bungalows? How Dense Can You Get?
When it came to house building in the 60s, Britain dreamed big. It also dreamed gentle. The competing notions of thrusting modernistic tower blocks conflicted culturally with sedate single-level bungalows.
Manchester – Just Another UK Property Tale?
The social fissures that a ‘housing famine’ will create are already being felt in large cities like Manchester. Governments in the 1930s, and again in the 1950s, intervened in the market by embarking on massive house building programmes.
Property Copywriting at Quarter 3, 2016
To keep the house-building show on the road – and the estimated 250,000 jobs that depend on its success – it may be that local authorities and housing associations will need to pick up the baton.
Copywriting – The Champion of Change
For copywriters, ‘change’ is a way of life. First came the Internet; then Google; then SEO. All of these changes, and more, transformed the world of copywriting in little more than a decade.
SEO Copywriting and the Alchemy of Linking Inking
SEO Copywriting is corporate gold dust whose off-page incarnation relies for its efficacy on various shades of link building – planned or opportunistic. Either way, it’s been given greater impetus and recognition by the rise of Content Marketing.
Notable Copywriters – Elmer Wheeler
From this mine of information, he synthesized his five great principles of selling, the most famous of which is ‘Don’t sell the steak – sell the sizzle.’
‘To Google’ – With Love
Google has joined the likes of Hoover, Photoshop, Superglue and Velcro where the brand has become a verb. ‘Googling’ is synonymous with using the search engine to solve all your problems.
Content Marketing: It’s Here To Stay!
Content Marketing should be part of your company’s DNA – so make it a part of your long term marketing strategy.
Two Cheers For Annuities – R.I.P. 2015?
…the media has been awash with scare stories ranging from feckless individuals blowing every penny of their savings on a Lamborghini, to the entire annuities and life assurance industry going into meltdown.
Online Marketing: The Reality of Endless Change
Online marketing is a powerful force driven by the conventions of Capitalism overlaid by the imperatives of online powerhouses such as search engines and social media giants. The acceleration of change is super-charged by the need to know more – the better to get ahead of the competition.
Content Marketing Needs ‘Once Upon A Time…’
We all love a good story. Especially if there’s a crock of gold at the end of it. So, despite all the rubbish that’s spouted about Content Marketing, we all love to be in thrall to the prospect of a future-with-benefits.
Does Content Marketing Take Too Much Time?
Given that creating quality content is a massively time-consuming endeavour, it’s vital to approach its implementation in a planned, strategic way.