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Website Copywriting, Keyword Shuffling and the Visible, Video Future

by Mike Beeson | Jun 6, 2012 | keywords, SEO, website-copywriting

It’s not that long ago when clients would say they wanted a ‘keyword density’ of three, four or five per cent in their website copywriting.  That gradually changed into a preference for ‘making the copy flow – and don’t worry about the... Read more...

Strategic Website Copywriting – Feel Your Online Pulse (Part 2)

by Mike Beeson | Jun 4, 2012 | copywriting, on-page-optimisation, SEO, website-copywriting

When it comes to all the issues surrounding website copywriting – such as search engine optimisation (SEO); link building; and creating original, quality content – no single copywriter can hope to do justice to the number of options available.  To ram home the point:... Read more...

Strategic Website Copywriting – Feel Your Online Pulse (Part 1)

by Mike Beeson | Jun 4, 2012 | copywriting, on-page-optimisation, SEO, website-copywriting

Have you checked the quality of your website copywriting recently? If not, there’s no better time than the present to conduct a complete ‘health check’ of all your online copywriting activities – and how they fit together. A lot of businesses... Read more...

Jubilee Marketing – 60 Years On!

by Mike Beeson | May 31, 2012 | jubilee, marketing

It’s funny, but one of the things I remember as a young boy was the number of Coronation mugs (and other memorabilia) that were knocking around in my friends’ houses.  Looking back, it’s even more odd when you consider that 1952 wasn’t exactly... Read more...
On-Page Optimisation, has 2012 changed everything?

On-Page Optimisation, has 2012 changed everything?

by Mike Beeson | May 29, 2012 | on-page, on-page-optimisation, optimisation, SEO

2012 has been a mixed year for the SEO industry (depending on which colour hat you wear). For the white hatters (like us) 2012 has been a great year. With Venice, Penguin and regular Panda updates rolled out, we’ve seen over-optimised sites punished, search... Read more...
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