by Mike Beeson | Nov 23, 2012 | copywriters, copywriting, copywriting-techniques, freelance copywriter, Panda update, Penguin Update, SEO, SEO copywriting, SEO techniques, seo-services, Social-Media
I still have clients contacting me who are expert at putting carts before horses when it comes to SEO copywriting. As anyone who follows Google’s latest diktats will know, SEO has been turned on its head since Pandas and Penguins got in on the act with their... Read more...
by Mike Beeson | Nov 11, 2012 | advertising, copywriting, copywriting-techniques, marketing, online marketing, Penguin Update, SEO, SEO copywriting, SEO techniques, seo-services
Has your business become over-reliant on Google when it comes to online copywriting and marketing? Should you be shifting some of your online focus and re-balancing it with more offline activity? With all the changes that have taken place at the search engine over... Read more...
by Mike Beeson | Aug 21, 2012 | copywriters, copywriting, copywriting-techniques, keywords, keywords-future, Penguin Update, SEO, SEO copywriting, website-copywriting
We all know that Google has been frantically trying to improve the validity and value of its search results through a sequence of recent ‘Updates’ including Panda and Penguin. We also know that Google includes elements of semantic search in its... Read more...
by Mike Beeson | Jul 4, 2012 | copywriters, copywriting, google, Penguin Update
With Google’s ‘Penguin Updates’ all around us, could all you copywriters and journalists introduce a new collective noun or two into your articles and blog posts to make it all a little more interesting? It’s not as though you’re limited... Read more...