by Mike | Aug 23, 2026 | AI, Artificial Intelligence, business, Content-Marketing, copywriter, copywriters, copywriting, copywriting-techniques, creative marketing services, digital marketing, freelance copywriter, freelance copywriting, Manchester, marketing, marketing services, online copywriting, online marketing, SEO, SEO copywriter, SEO copywriting, SEO techniques, seo-services, social-media-marketing
With AI predictions currently taking up big chunks of the news and social media, the word on the street – especially among copywriters – is roughly split between optimists and pessimists, winners and losers. Among the downcast, concerns will congeal around ‘downward... Read more...
by Mike Beeson | Sep 3, 2014 | Content-Marketing, copywriter, copywriters, copywriting, copywriting-techniques, freelance copywriter, freelance copywriting, marketing, SEO, SEO techniques, seo-services, Social-Media, social-media-marketing
Given the growing importance of content marketing in the quest to attract sales leads and conversions – not to mention the significance of ‘social sharing’ and the contribution this makes to SEO – it’s not unreasonable to ask which marketing... Read more...
by Mike Beeson | Aug 25, 2014 | Content-Marketing, copywriter, copywriters, copywriting, copywriting-techniques, freelance copywriter, freelance copywriting, online marketing, SEO, SEO copywriter, SEO copywriting, SEO techniques, seo-services, web copywriting, website-copywriting
‘COPYWRITING SHORTS’ #104 With ‘content marketing’ being the catch-all phrase of the moment, it’s hardly surprising that website copywriting is right up there, riding in the slipstream. As a highly experienced copywriter, creating... Read more...
by Mike Beeson | Nov 23, 2012 | copywriters, copywriting, copywriting-techniques, freelance copywriter, Panda update, Penguin Update, SEO, SEO copywriting, SEO techniques, seo-services, Social-Media
I still have clients contacting me who are expert at putting carts before horses when it comes to SEO copywriting. As anyone who follows Google’s latest diktats will know, SEO has been turned on its head since Pandas and Penguins got in on the act with their... Read more...
by Mike Beeson | Nov 11, 2012 | advertising, copywriting, copywriting-techniques, marketing, online marketing, Penguin Update, SEO, SEO copywriting, SEO techniques, seo-services
Has your business become over-reliant on Google when it comes to online copywriting and marketing? Should you be shifting some of your online focus and re-balancing it with more offline activity? With all the changes that have taken place at the search engine over... Read more...
by Mike Beeson | Oct 15, 2012 | article directories, article marketing, Content-Marketing, copywriting, copywriting-techniques, guest blogging, SEO, SEO copywriting, seo-services, Social-Media, social-media-marketing
Once upon a time, there was Article Marketing. Get it right and you could improve the SEO performance of your website pages in a matter of weeks. Then, along came Google with its algorithm updates. Almost overnight, article marketing as we’d come to know it... Read more...