by Mike Beeson | Mar 17, 2014 | copywriter, copywriters, copywriting, copywriting-techniques, freelance copywriter, freelance copywriting
Forget about copywriting, marketing and the world of business for just one minute. We live in an age that is mesmerised by success and celebrity. Actors, sports stars, politicians and, yes, even entrepreneurs – their ‘success’ intrigues us. How did... Read more...
by Mike Beeson | Mar 8, 2014 | building industry, construction copywriter, construction copywriting, copywriter, copywriters, copywriting
Without a doubt, boom times are back for the construction industry! Before we consider the role of copywriting in this welcome renaissance, let’s look at the bigger picture in which the building sector has operated for the past five years or so. Starting at the... Read more...
by Mike Beeson | Feb 27, 2014 | copywriter, copywriters, copywriting, copywriting courses, copywriting courses for PR, copywriting training, copywriting training courses, copywriting training for PR, copywriting-techniques
If the idea of improving your range of business skill-sets – and Saturday is the best day to do it – you should take Buzzwords’ copywriting training courses for PR very seriously indeed! For the springtime months of March, April and May, all Buzzwords’... Read more...
by Mike Beeson | Feb 24, 2014 | copywriting courses, copywriting training, copywriting training courses, copywriting-techniques
Historically, workers have fought tooth and nail for better working conditions, more pay and shorter hours. Then along comes yours truly with the mad-cap idea of providing copywriting training courses – on Saturdays, would you believe. Is this man insane? Or is... Read more...
by Mike Beeson | Jan 6, 2014 | copywriting, freelance copywriting
The demands of freelance copywriting in 2014 are rigorous, to say the least. If you’ve survived the ‘shake-out’ that always accompanies a recession – as a freelance or on someone else’s payroll – you’re well placed to make the best... Read more...