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Up Your Copywriting Rates – And Make Your Clients Happier!

by Mike Beeson | Sep 18, 2014 | copywriter, copywriters, copywriting, copywriting-rates, freelance copywriter, freelance copywriting

Yes, I know…  At first glance, that headline is a paradox wrapped in an enigma.  And yet… when you focus on delivering value for money, copywriter and client alike can land a win-win deal.  Honest.   The term ‘copywriting rates’ is a misnomer in so... Read more...

Brochure Copywriting – Talk Your Client Through It

by Mike Beeson | Oct 27, 2012 | brochure copywriter, brochure copywriting, copywriters, copywriting, copywriting-rates, freelance copywriter

I’ve just finished writing a 64-page brochure which made me think about the brochure copywriting process.  As with so many other aspects of copywriting, clients aren’t necessarily aware of what goes on ‘behind the scenes’. That’s why this... Read more...

A Simple Simon Solution to the Copywriting Rates Problem

by Mike Beeson | Aug 9, 2012 | copywriters, copywriting, copywriting-rates

I’ve had massive reaction to recent articles I’ve written about Copywriting Rates. The consensus seems to be that ‘creative rates’ in general – and copywriting rates in particular – are hitting the floor. So how do you make sure you don’t... Read more...

Copywriting Rates and the Collective ‘Cri de Coeur’

by Mike Beeson | Jul 23, 2012 | copywriters, copywriting, copywriting-rates

Every time I’ve written articles and blog posts about Copywriting Rates, the response has been overwhelming. It’s no accident that the page covering this topic on my company’s main website attracts far and away the greatest number of visitors – and... Read more...

Copywriting Rates: ‘Vox Pop’ and Viral!

by Mike Beeson | Jul 1, 2012 | copywriting, copywriting-rates

  The recent articles and blog posts I’ve written about Copywriting Rates have generated responses bordering on the viral!  Here are some of the key themes to emerge from around the world:   “COPYWRITING AS A COMMODITY” Copywriting is now seen... Read more...

Copywriting Rates: Preparing for the Price War

by Mike Beeson | Jun 14, 2012 | copywriting, copywriting-rates

This article focuses on copywriting rates from a copywriter’s point of view – largely because they’re the ones who set the rates, even though clients have the ultimate veto!  As with any marketplace, there’s a constant battle between buyers and... Read more...

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