by Mike Beeson | Oct 8, 2013 | creative marketing services, marketing, marketing services
So you’re running a business and you’ve contracted out the various marketing services your business needs. The problem is: you’re not happy with what you’re getting. Maybe you feel it’s poor value for money, or the quality of work... Read more...
by Mike Beeson | Apr 11, 2013 | copywriter, copywriters, copywriting, copywriting-techniques, marketing, recruitment consultants, recruitment copywriter, recruitment copywriting
Recruitment consultants will be only too aware that an experienced recruitment copywriter can play a major role in their marketing success. With a certain amount of experience, you’ll be confident in your ability to write those killer ads that attract high... Read more...
by Mike Beeson | Nov 23, 2012 | advertising copywriting, brochure copywriter, brochure copywriting, copywriters, copywriting, copywriting-techniques, freelance copywriter, marketing, online marketing, SEO, SEO copywriting, SEO techniques, Social-Media
In the maelstrom of marketing activity with which we’re all bombarded on a daily basis, it’s hard to believe that advertising copywriting was once a lead creative skill in what was the most dominant aspect of marketing. Clients of a certain age would be... Read more...
by Mike Beeson | Nov 11, 2012 | advertising, copywriting, copywriting-techniques, marketing, online marketing, Penguin Update, SEO, SEO copywriting, SEO techniques, seo-services
Has your business become over-reliant on Google when it comes to online copywriting and marketing? Should you be shifting some of your online focus and re-balancing it with more offline activity? With all the changes that have taken place at the search engine over... Read more...
by Mike Beeson | Oct 8, 2012 | copywriters, copywriting, copywriting-techniques, freelance copywriter, marketing, online marketing, web copywriting, website-copywriting
If the way websites work is totally alien to you – worry not, help is at hand. And if you know next-to-nothing about website copywriting, this article will provide a good starting point for you to turn things around. Whilst it’s true that website copywriting... Read more...
by Mike Beeson | Oct 6, 2012 | copywriters, copywriting, copywriting-techniques, marketing
It’s hard to be humble when you’re an alien. With heads as big as yours – and brains to match – you’re probably wondering why humans have made everything so-o-o-o complicated. Here’s a good example… We’ve made a science out of earning a... Read more...
