by Mike Beeson | Jun 6, 2012 | page-one, SEO
Do you want to be on Page One of Google? Of course you do. Who wouldn’t! All you have to do is believe everything you’re told by the so-called SEO experts. ‘Page One’ is Nirvana, Utopia and the Holy Grail all rolled into one Google Street... Read more...
by Mike Beeson | Jun 6, 2012 | keywords, SEO, website-copywriting
It’s not that long ago when clients would say they wanted a ‘keyword density’ of three, four or five per cent in their website copywriting. That gradually changed into a preference for ‘making the copy flow – and don’t worry about the... Read more...
by Mike Beeson | Jun 4, 2012 | copywriting, on-page-optimisation, SEO, website-copywriting
When it comes to all the issues surrounding website copywriting – such as search engine optimisation (SEO); link building; and creating original, quality content – no single copywriter can hope to do justice to the number of options available. To ram home the point:... Read more...
by Mike Beeson | Jun 4, 2012 | copywriting, on-page-optimisation, SEO, website-copywriting
Have you checked the quality of your website copywriting recently? If not, there’s no better time than the present to conduct a complete ‘health check’ of all your online copywriting activities – and how they fit together. A lot of businesses... Read more...
by Mike Beeson | May 29, 2012 | on-page, on-page-optimisation, optimisation, SEO
2012 has been a mixed year for the SEO industry (depending on which colour hat you wear). For the white hatters (like us) 2012 has been a great year. With Venice, Penguin and regular Panda updates rolled out, we’ve seen over-optimised sites punished, search... Read more...
by Mike Beeson | May 24, 2012 | Content-Marketing, copywriting, marketing, SEO
Imagine the scenario: you’ve just completed an amazing article, you know in your own mind it will be well received, everything about this article is great – but you have nowhere to put it! So where do I place this content refugee? Article directories, on my website,... Read more...