by Mike Beeson | Aug 20, 2014 | advertising, advertising copywriting, copywriter, copywriters, copywriting, copywriting-techniques, freelance copywriter, freelance copywriting
‘COPYWRITING SHORTS’ #102 Coming up with powerful creative concepts that have the simple and direct capacity to PERSUADE is an elusive construct that sometimes never happens. In those cases, you see ads that don’t really work. They don’t have... Read more...
by Mike Beeson | Mar 17, 2014 | copywriter, copywriters, copywriting, copywriting-techniques, freelance copywriter, freelance copywriting
Forget about copywriting, marketing and the world of business for just one minute. We live in an age that is mesmerised by success and celebrity. Actors, sports stars, politicians and, yes, even entrepreneurs – their ‘success’ intrigues us. How did... Read more...
by Mike Beeson | Feb 27, 2014 | copywriter, copywriters, copywriting, copywriting courses, copywriting courses for PR, copywriting training, copywriting training courses, copywriting training for PR, copywriting-techniques
If the idea of improving your range of business skill-sets – and Saturday is the best day to do it – you should take Buzzwords’ copywriting training courses for PR very seriously indeed! For the springtime months of March, April and May, all Buzzwords’... Read more...
by Mike Beeson | Feb 24, 2014 | copywriting courses, copywriting training, copywriting training courses, copywriting-techniques
Historically, workers have fought tooth and nail for better working conditions, more pay and shorter hours. Then along comes yours truly with the mad-cap idea of providing copywriting training courses – on Saturdays, would you believe. Is this man insane? Or is... Read more...
by Mike Beeson | Apr 11, 2013 | copywriter, copywriters, copywriting, copywriting-techniques, marketing, recruitment consultants, recruitment copywriter, recruitment copywriting
Recruitment consultants will be only too aware that an experienced recruitment copywriter can play a major role in their marketing success. With a certain amount of experience, you’ll be confident in your ability to write those killer ads that attract high... Read more...
