by Mike Beeson | Feb 15, 2013 | copywriter, copywriters, copywriting, offline copywriting, online copywriting, online marketing
In the rush to optimise everything that goes under the heading of online copywriting, so many companies make the mistake of overlooking their offline marketing activities. What should be happening of course is that all their eggs shouldn’t be in the online... Read more...
by Mike Beeson | Jun 4, 2012 | copywriting, on-page-optimisation, SEO, website-copywriting
When it comes to all the issues surrounding website copywriting – such as search engine optimisation (SEO); link building; and creating original, quality content – no single copywriter can hope to do justice to the number of options available. To ram home the point:... Read more...
by Mike Beeson | Jun 4, 2012 | copywriting, on-page-optimisation, SEO, website-copywriting
Have you checked the quality of your website copywriting recently? If not, there’s no better time than the present to conduct a complete ‘health check’ of all your online copywriting activities – and how they fit together. A lot of businesses... Read more...