by Mike Beeson | Feb 14, 2013 | Content-Marketing, copywriter, copywriters, copywriting, online copywriting, online marketing, SEO, SEO copywriting, SEO techniques, website-copywriting
As a highly experienced website copywriter who’s written hundreds of websites for clients, it may come as a surprise when I say that very few want to follow-on with supporting content to boost their link building and SEO. “We just want a brochure... Read more...
by Mike Beeson | Nov 30, 2012 | copywriters, copywriting, freelance copywriter, web copywriting, website-copywriting
When a would-be client calls and says: “We just want the Home page writing,” I always give the kind of introspective nod that would send shivers down the spine of the suicide squad. Of course, I’m on the phone, so no-one has an inkling. Visible or... Read more...
by Mike Beeson | Oct 8, 2012 | copywriters, copywriting, copywriting-techniques, freelance copywriter, marketing, online marketing, web copywriting, website-copywriting
If the way websites work is totally alien to you – worry not, help is at hand. And if you know next-to-nothing about website copywriting, this article will provide a good starting point for you to turn things around. Whilst it’s true that website copywriting... Read more...
by Mike Beeson | Aug 21, 2012 | copywriters, copywriting, copywriting-techniques, keywords, keywords-future, Penguin Update, SEO, SEO copywriting, website-copywriting
We all know that Google has been frantically trying to improve the validity and value of its search results through a sequence of recent ‘Updates’ including Panda and Penguin. We also know that Google includes elements of semantic search in its... Read more...
