by Mike | Jun 2, 2017 | copywriter, copywriters, copywriting, facebook, SEO, Social-Media, social-media-marketing, twitter
Some would say it’s great that social media gives everyone a voice. Others would argue that it leaves everyone open to abuse. There’s no doubting that trolling is an issue. And bad language is for the most part just that: bad language that only reflects badly on the... Read more...
by Mike | Mar 5, 2017 | comedy, entertainment, humour
How’s your sense of humour? Try this for size… Do you find The Trump funny or laughable? Amusing or risible? And are you puzzled sometimes when people find things funny and you’re left scratching your head? Humour is often in the eye (and ear) of the beholder. In the... Read more...
by Mike | Feb 16, 2017 | business, business investment, business scalability, Dragon's Den, financial copywriters, financial copywriting, financial marketing, lifestyle business, marketing, online marketing
If you’ve watched the TV programme ‘Dragons’ Den’, you’ll know that scalability is an important factor when it comes to investing in a business. Scalability is all about having a business that delivers future rewards exponentially as a result of the time and... Read more...
by Mike | Nov 14, 2016 | brochure copywriter, brochure copywriting, copywriter, copywriters, copywriting, copywriting-techniques, freelance copywriter, freelance copywriting, offline copywriting, online copywriting
COPYWRITING SHORTS #106 You won’t find many copywriters up the Orinoco. Then again, the locals’ need for printed brochures probably isn’t what it was. (That’s assuming of course that online marketing has permeated rain forests far and wide.) You’ll certainly... Read more...
by Mike | Oct 2, 2016 | copywriter, copywriters, copywriting, property copywriter, property copywriting
As a property copywriter and former Sydney resident, I take more than a passing interest in the Australian ‘property bubble’. In recent months, I’ve also been watching how house prices have risen in other capital cities. If you think UK prices are... Read more...
