by Mike | Feb 16, 2017 | business, business investment, business scalability, Dragon's Den, financial copywriters, financial copywriting, financial marketing, lifestyle business, marketing, online marketing
If you’ve watched the TV programme ‘Dragons’ Den’, you’ll know that scalability is an important factor when it comes to investing in a business. Scalability is all about having a business that delivers future rewards exponentially as a result of the time and... Read more...
by Mike | Nov 14, 2016 | brochure copywriter, brochure copywriting, copywriter, copywriters, copywriting, copywriting-techniques, freelance copywriter, freelance copywriting, offline copywriting, online copywriting
COPYWRITING SHORTS #106 You won’t find many copywriters up the Orinoco. Then again, the locals’ need for printed brochures probably isn’t what it was. (That’s assuming of course that online marketing has permeated rain forests far and wide.) You’ll certainly... Read more...
by Mike | Oct 2, 2016 | copywriter, copywriters, copywriting, property copywriter, property copywriting
As a property copywriter and former Sydney resident, I take more than a passing interest in the Australian ‘property bubble’. In recent months, I’ve also been watching how house prices have risen in other capital cities. If you think UK prices are... Read more...
by Mike | Sep 5, 2016 | bungalows, copywriter, copywriters, copywriting, freelance copywriter, freelance copywriting, property, property copywriter, property copywriting
We’ve all heard the joke about ‘Bungalow Bill’, the well-endowed lover who doesn’t have much upstairs. What we don’t hear much about is how the single-storey staple of 1960s house builders became a virtual laughing stock barely half a century later. ... Read more...
by Mike | Aug 4, 2016 | Brexit, Manchester, Manchester property, property, property copywriter, property copywriting
The news that property ‘ownership’ in the Manchester area has slumped to ever-new levels isn’t just bad news for first-time buyers. It’s also bad news for all right-minded people who hope that the UK economy will one day shrug off its imbalances and head... Read more...
