by Mike Beeson | Nov 11, 2013 | copywriter, copywriting, keywords, SEO, SEO copywriter, SEO copywriting, SEO techniques, website-copywriting
Until recently, keyword research had been about what DIFFERENTIATES the meaning of words. Hence the SEO obsession with targeting long-tail keywords. In the wake of Google’s algorithm updates – Panda, Penguin and Hummingbird – a new and more subtle approach may... Read more...
by Mike Beeson | Oct 8, 2013 | creative marketing services, marketing, marketing services
So you’re running a business and you’ve contracted out the various marketing services your business needs. The problem is: you’re not happy with what you’re getting. Maybe you feel it’s poor value for money, or the quality of work... Read more...
by Mike Beeson | Aug 14, 2013 | copywriter, copywriting, SEO, SEO copywriter, SEO copywriting
I was musing earlier (they can’t touch you for it!)… Like a near-death flash it came over me: I was ahead of my time when it comes to SEO! Maybe I’d learnt to think in a Google-inspired way but … it made sense even as far back as two years ago... Read more...
by Mike Beeson | May 14, 2013 | copywriter, copywriters, copywriting, copywriting courses, copywriting training, copywriting training courses
Forget about piling headlong into the first copywriting training course that catches your eye. Not only is that a recipe for professional disaster. It’s also likely you’ll be wasting your money. To help you avoid the more common pitfalls,... Read more...
by Mike Beeson | May 13, 2013 | copywriter, copywriters, copywriting, copywriting courses, copywriting training, copywriting training courses
There’s no doubting the value of copywriting training courses. In so many walks of life – and at so many levels of business – having professional copywriting skills at your fingertips will give you that magic ingredient: ‘self-belief’! With the... Read more...
