by Mike | Jun 2, 2017 | copywriter, copywriters, copywriting, facebook, SEO, Social-Media, social-media-marketing, twitter
Some would say it’s great that social media gives everyone a voice. Others would argue that it leaves everyone open to abuse. There’s no doubting that trolling is an issue. And bad language is for the most part just that: bad language that only reflects badly on the... Read more...
by Mike Beeson | Sep 3, 2014 | Content-Marketing, copywriter, copywriters, copywriting, copywriting-techniques, freelance copywriter, freelance copywriting, marketing, SEO, SEO techniques, seo-services, Social-Media, social-media-marketing
Given the growing importance of content marketing in the quest to attract sales leads and conversions – not to mention the significance of ‘social sharing’ and the contribution this makes to SEO – it’s not unreasonable to ask which marketing... Read more...
by Mike Beeson | Nov 23, 2012 | copywriters, copywriting, copywriting-techniques, freelance copywriter, Panda update, Penguin Update, SEO, SEO copywriting, SEO techniques, seo-services, Social-Media
I still have clients contacting me who are expert at putting carts before horses when it comes to SEO copywriting. As anyone who follows Google’s latest diktats will know, SEO has been turned on its head since Pandas and Penguins got in on the act with their... Read more...
by Mike Beeson | Nov 23, 2012 | advertising copywriting, brochure copywriter, brochure copywriting, copywriters, copywriting, copywriting-techniques, freelance copywriter, marketing, online marketing, SEO, SEO copywriting, SEO techniques, Social-Media
In the maelstrom of marketing activity with which we’re all bombarded on a daily basis, it’s hard to believe that advertising copywriting was once a lead creative skill in what was the most dominant aspect of marketing. Clients of a certain age would be... Read more...
by Mike Beeson | Oct 15, 2012 | article directories, article marketing, Content-Marketing, copywriting, copywriting-techniques, guest blogging, SEO, SEO copywriting, seo-services, Social-Media, social-media-marketing
Once upon a time, there was Article Marketing. Get it right and you could improve the SEO performance of your website pages in a matter of weeks. Then, along came Google with its algorithm updates. Almost overnight, article marketing as we’d come to know it... Read more...
by Mike Beeson | Jun 28, 2012 | guest blogging, SEO, Social-Media, Uncategorized
The SEO phenomenon of the moment has to be guest blogging. It’s a great way to build links with other sites that are relevant to your sector – and there’s also the longer-term networking element where your name gradually assumes a more visible online... Read more...