by Mike | Jul 28, 2016 | copywriter, copywriters, copywriting, copywriting courses, copywriting training, copywriting-techniques, financial copywriters, financial copywriting, freelance copywriter, freelance copywriting, marketing, property copywriter, property copywriting, recruitment consultants, recruitment copywriter, recruitment copywriting, SEO, SEO copywriter, SEO copywriting, travel copywriter, travel copywriting
‘Change’ is the word on everyone’s lips at the moment. You’ll probably hear it whispered in the same breath as Brexit. The good news is: business will always adapt to economic change – and, as the handmaiden of marketing, copywriting will never be far behind. For... Read more...
by Mike Beeson | Nov 5, 2014 | copywriter, copywriters, copywriting, freelance copywriter, freelance copywriting, travel copywriter, travel copywriting, travel writer, travel writing, Uncategorized
Does anyone really care whether all-inclusive holidays come with a bag-full of issues? Or is it simply the case that you either love ’em or hate ’em? For copywriters who are involved with the marketing of ‘all-inclusives’, these are... Read more...
by Mike Beeson | Jan 23, 2013 | copywriters, copywriting, copywriting-techniques, freelance copywriter, travel copywriter, travel copywriting, travel writer, travel writing
I’ve been looking at what other travel copywriters have been up to. What struck me most forcibly was the difference in the type of work we do. It’s worth pointing out that there’s a major divide between ‘travel writers’ who go intrepidly... Read more...
